The water footprint of New Zealand’s goods and services

By Brent Clothier, Science Group Leader, Systems Modelling at Plant & Food Research – Palmerston North

Chief Scientist of the UK, Professor Sir John Beddington, has suggested that by 2030 the world faces a ‘perfect storm of food shortages, scarce water and insufficient energy resources’. The imperative is to lighten our consumption of water, carbon and energy.  Water, carbon, food and energy are inextricably linked.  Water is the lynchpin.

The providers of New Zealand’s goods and services to the world who win in the international market place will be those who demonstrate sustainability through metrics such as product footprints.


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